![]() ![]() Honda - Wikipedia. Honda Motor Co., Ltd.(Japanese: 本田技研工業株式会社,Hepburn: Honda Giken Kōgyō KK, IPA: [honda] ( listen); ) is a Japanese publicmultinationalconglomerate corporation primarily known as a manufacturer of automobiles, aircraft, motorcycles, and power equipment. Honda has been the world's largest motorcycle manufacturer since 1. Honda became the second- largest Japanese automobile manufacturer in 2. Honda was the eighth largest automobile manufacturer in the world behind Toyota, Volkswagen Group, Hyundai Motor Group, General Motors, Ford, Nissan, and Fiat Chrysler Automobiles in 2. Honda was the first Japanese automobile manufacturer to release a dedicated luxury brand, Acura, in 1. Aside from their core automobile and motorcycle businesses, Honda also manufactures garden equipment, marine engines, personal watercraft and power generators, and other products. The Honda Civic Hybrid was a variation of the Honda Civic with a hybrid electric powertrain. Honda introduced the Civic Hybrid in Japan in December 2001. Instant Download a factory service manual for your motorcycle straight to your computer in just seconds, we carry the largest selection of factory repair manuals on. History. Throughout his life, Honda's founder, Soichiro Honda, had an interest in automobiles. He worked as a mechanic at the Art Shokai garage, where he tuned cars. Since 1. 98. 6, Honda has been involved with artificial intelligence/robotics research and released their ASIMO robot in 2. They have also ventured into aerospace with the establishment of GE Honda Aero Engines in 2. Honda HA- 4. 20 Honda. Jet, which began production in 2. Honda has three joint- ventures in China (Honda China, Dongfeng Honda, and Guangqi Honda). In 2. 01. 3, Honda invested about 5. US$6. 8 billion) of its revenues in research and development.[8] Also in 2. Honda became the first Japanese automaker to be a net exporter from the United States, exporting 1. Honda and Acura models, while importing only 8. History. Throughout his life, Honda's founder, Soichiro Honda, had an interest in automobiles. He worked as a mechanic at the Art Shokai garage, where he tuned cars and entered them in races. In 1. 93. 7, with financing from his acquaintance Kato Shichirō, Honda founded Tōkai Seiki (Eastern Sea Precision Machine Company) to make piston rings working out of the Art Shokai garage.[1. After initial failures, Tōkai Seiki won a contract to supply piston rings to Toyota, but lost the contract due to the poor quality of their products.[1. After attending engineering school without graduating, and visiting factories around Japan to better understand Toyota's quality control processes, by 1. Honda was able to mass- produce piston rings acceptable to Toyota, using an automated process that could employ even unskilled wartime laborers.[1. Tōkai Seiki was placed under control of the Ministry of Commerce and Industry (called the Ministry of Munitions after 1. World War II, and Soichiro Honda was demoted from president to senior managing director after Toyota took a 4. Honda also aided the war effort by assisting other companies in automating the production of military aircraft propellers.[1. The relationships Honda cultivated with personnel at Toyota, Nakajima Aircraft Company and the Imperial Japanese Navy would be instrumental in the postwar period.[1. A US B- 2. 9 bomber attack destroyed Tōkai Seiki's Yamashita plant in 1. Itawa plant collapsed in the 1. January 1. 94. 5 Mikawa earthquake, and Soichiro Honda sold the salvageable remains of the company to Toyota after the war for ¥4. Honda Technical Research Institute in October 1. With a staff of 1. Tohatsuwar surplus radio generator engines.[1. When the engines ran out, Honda began building their own copy of the Tohatsu engine, and supplying these to customers to attach to their bicycles.[1. This was the Honda A- Type, nicknamed the Bata Bata for the sound the engine made.[1. In 1. 94. 9, the Honda Technical Research Institute was liquidated for ¥1,0. US$5,0. 00 today; these funds were used to incorporate Honda Motor Co., Ltd.[1. At about the same time Honda hired engineer Kihachiro Kawashima, and Takeo Fujisawa who provided indispensable business and marketing expertise to complement Soichiro Honda's technical bent.[1. The close partnership between Soichiro Honda and Fujisawa lasted until they stepped down together in October 1. The first complete motorcycle, with both the frame and engine made by Honda, was the 1. D- Type, the first Honda to go by the name Dream.[1. Honda Motor Company grew in a short time to become the world's largest manufacturer of motorcycles by 1. The first production automobile from Honda was the T3. August 1. 96. 3.[1. Powered by a small 3. Kei car tax bracket.[1. The first production car from Honda was the S5. T3. 60 into production in October 1. Its chain- driven rear wheels pointed to Honda's motorcycle origins.[1. Over the next few decades, Honda worked to expand its product line and expanded operations and exports to numerous countries around the world. In 1. 98. 6, Honda introduced the successful Acura brand to the American market in an attempt to gain ground in the luxury vehicle market. The year 1. 99. 1 saw the introduction of the Honda NSX supercar, the first all- aluminum monocoque vehicle that incorporated a mid- engine V6 with variable- valve timing.[1. CEO Tadashi Kume was succeeded by Nobuhiko Kawamoto in 1. Kawamoto was selected over Shoichiro Irimajiri, who oversaw the successful establishment of Honda of America Manufacturing, Inc. Marysville, Ohio. Both Kawamoto and Irimajiri shared a friendly rivalry within Honda, and Irimajiri would resign in 1. Following the death of Soichiro Honda and the departure of Irimajiri, Honda found itself quickly being outpaced in product development by other Japanese automakers and was caught off- guard by the truck and sport utility vehicle boom of the 1. Japanese media reported in 1. Honda was at serious risk of an unwanted and hostile takeover by Mitsubishi Motors, who at the time was a larger automaker by volume and flush with profits from their successful Pajero and Diamante.[1. Kawamoto acted quickly to change Honda's corporate culture, rushing through market- driven product development that resulted in recreational vehicles such as the first generation Odyssey and the CR- V, and a refocusing away from some of the numerous sedans and coupes that were popular with Honda's engineers but not with the buying public. The most shocking change to Honda came when Kawamoto ended Honda's successful participation in Formula One after the 1. Mitsubishi as well as the desire to create a more environmentally- friendly company image.[2. Later, 1. 99. 5 gave rise to the Honda Aircraft Company with the goal of producing jet aircraft under Honda's name.[2. On 2. 3 February 2. Honda announced that CEO and President Takanobu Ito would step down and be replaced by Takahiro Hachigo by June; additional retirements by senior managers and directors were expected.[2. Corporate profile and divisions. Honda is headquartered in Minato, Tokyo, Japan. Their shares trade on the Tokyo Stock Exchange and the New York Stock Exchange, as well as exchanges in Osaka, Nagoya, Sapporo, Kyoto, Fukuoka, London, Paris and Switzerland. The company has assembly plants around the globe. These plants are located in China, the United States, Pakistan, Canada, England, Japan, Belgium, Brazil, México, New Zealand, Malaysia, Indonesia, India, Philippines, Thailand, Vietnam, Turkey, Taiwan, Perú and Argentina. As of July 2. 01. Honda and Acura vehicles sold in the United States were built in North American plants, up from 8. This shields profits from the yen's advance to a 1. Honda's Net Sales and Other Operating Revenue by Geographical Regions in 2. Geographic Region. Total revenue (in millions of ¥)Japan. North America. 5,9. Europe. 1,2. 36,7. Asia. 1,2. 83,1. 54. Others. 90. 5,1. 63. American Honda Motor Company is based in Torrance, California. Honda Racing Corporation (HRC) is Honda's motorcycle racing division. Honda Canada Inc. Markham, Ontario,[2. Honda of Canada Manufacturing, is based in Alliston, Ontario. Honda has also created joint ventures around the world, such as Honda Siel Cars and Hero Honda Motorcycles in India,[2. Guangzhou Honda and Dongfeng Honda in China, Boon Siew Honda in Malaysia and Honda Atlas in Pakistan. Following the Japanese earthquake and tsunami in March 2. Honda announced plans to halve production at its UK plants.[2. The decision was made to put staff at the Swindon plant on a 2- day week until the end of May as the manufacturer struggled to source supplies from Japan. It's thought around 2. Leadership. Products. Automobiles. Honda's global lineup consists of the Fit, Civic, Accord, Insight, CR- V, CR- Z, Legend and two versions of the Odyssey, one for North America, and a smaller vehicle sold internationally. Honda Finally Admits It Fucked Up. Good morning! Welcome to The Morning Shift, your roundup of the auto news you crave, all in one place every weekday morning. Here are the important stories you need to know. Gear: Honda Is Trying To Fix Things. Between championing cleaner emissions, pushing out two widely- purchased sedans, and killing it on the racetrack, Honda has a storied history in the tail- end of the 2. Century to look back on. But things haven’t been well for awhile, and a lengthy, insightful piece from Reuters shows the company knows as much. There’s no doubt we lost our mojo – our way as an engineering company that made Honda Honda,” Chief Executive Takahiro Hachigo told the news outlet. Along with more than 1. Honda’s also fell off in the industry- wide effort to develop electric cars. But Reuters spoke to more than 2. Hachigo knows is gone. Here’s a snip: They said Honda had become trapped by Japan’s “monozukuri” (literally, “making things”) approach to manufacturing. This culture of incremental improvement and production line efficiency, called “kaizen”, served the company well in the decades after World War Two, they said, but today’s challenges – electrification, computerization, self- driving cars – demand a more nimble and flexible approach. Most importantly, they said, over the past two decades company executives in Tokyo were given too much control over research and development. In their view, this led to shareholder value being prioritized over innovation. There was a reluctance to draw on talent from outside Japan. In its quest to deliver for shareholders, Honda sought to maximize volume and profit and match the product range of its main Japanese rival, Toyota.“The upshot was, as we obsessed about Toyota and beating it in the marketplace, we started to look like Toyota. We started to forget why we existed as a company to begin with,” Honda R& D President and CEO Yoshiyuki Matsumoto told Reuters. If you have some time this morning, make sure to head to Reutersand take in the entire piece. Gear: Ford CEO Meeting The Union First. As part of his first 1. Ford’s food- chain, the automaker’s new CEO, Jim Hackett, has been conducting a full evaluation of where the company stands today. And, in a sign that’s surely going to create nice optics for him among Ford’s rank- and- file, Hackett plans to meet with the United Auto Workers first before chatting with the suits on Wall Street, according to Bloomberg. The mid- September meeting in Detroit with United Auto Workers leaders from across the U. S. sends an important signal that the new boss is putting workers first, Jimmy Settles, the head of the union’s Ford department, said in an interview Wednesday.“Normally, it’s the other way around, if it happens at all,” Settles said of the CEO meeting with union leaders before Wall Street. Then people know that I care about you. You’re hearing it from me. You don’t have to hear about it from the media.”The union also has to be feeling pretty good because Hackett, UAW officials said, “assured” them that no union workers will be laid off, Bloomberg reported, despite the fact that Ford plans to cut 1. North American and Asia this month. Gear: U. S. Sued Over Delayed Fines For Gas- Guzzlers. The question over what President Trump intends to do with the vehicle emission standards set by the Obama administration has been hanging in the balance for months. Along with that, after Trump took office, the National Highway Traffic Safety Administration suspended an Obama- era regulation that doubled the financial penalties for automakers who produce new vehicles that don’t meet minimum fuel- economy standards. To pushback on NHTSA’s decision to rescind the “gas- guzzler” penalties, three environmental groups sued the U. S. on Thursday, reports Reuters. The Center for Biological Diversity, the Natural Resources Defense Council and the Sierra Club filed suit in the U. S. Court of Appeals for the Second Circuit, challenging the National Highway Traffic Safety Administration’s (NHTSA) decision in July to suspend a 2. Obama administration regulation that more than doubled penalties. Automakers had protested the hike, saying it could increase industry compliance costs by $1 billion annually. NHTSA previously said the increased fine—from $5. Reuters—would amount to an additional $3. Automakers have pushed back, saying it’ll cause costs to spike. And so far, the Trump administration has been keen to the concerns of automakers. So it’ll be interesting to see how this one plays out. Gear: Lyft Plans Self- Driving Pilot. Lyft has been racing ahead to expand its marketshare in the ride- hailing industry, while entering the self- driving car melee much later than its competitors. But the company has been making huge strides as of late—launching a new, in- house engineering center for autonomous tech, a partnership with one of the leaders in the field, Google’s self- driving car project Waymo, and a partnership with startup nu. Tonomy, to launch a pilot program in Boston to test robocars. And now, it has a new pilot project planned, this time on the west coast with Drive. The project will entail ferrying Lyft passengers to their destination in automated cars, according to The Verge. Initially, the pilot will involve a small set of passengers who will opt in to this program, Taggart Matthiesen, senior director of product of Lyft, told The Verge. He did not provide a specific number of vehicles or participants, but noted the self- driving car will have a Drive. California regulations. Once a ride is requested, Drive. Carol Reiley, co- founder and president of Drive. This may be a route that has been pre- selected, Reiley said, adding that the company’s self- driving technology can handle rainy and nighttime conditions. Like Lyft’s other partnerships, details are scant for now—a launch date isn’t set, for instance—but if this confluence of autonomous tech activity comes together all at once, Lyft’s going to be well- positioned to advance its robocar ambitions in the coming years. Gear: French Probing PSA For 2 Million Cars With Alleged Diesel Cheat. Maybe one day the endless probes of diesel emission cheats will come to a close, but for now, basically everyone’s being looked at. An investigation by French authorities into the PSA Group has determined that emissions cheat software has been used on an estimated two million vehicles made by the company, according to Reuters, citing a report from French newspaper Le Monde. Here’s more from Reuters: Paris- based PSA denies any use of fraudulent engine software, a spokesman said in response to the newspaper report, which sent PSA shares sharply lower. The stock was down 4. GMT. So- called “defeat devices” restrict exhaust output of toxic nitrogen oxides (NOx) under regulatory test conditions while letting emissions far exceed legal limits in real- world driving. PSA is one of four automakers being reviewed by French authorities, Reuters reports. Clean diesel. Hm, it just sounded so nice on paper. Reverse: Nissan Goes To Europe. On this day in History, Nissan’s first European factory opens on Sep 0. Learn more about…Read more Neutral: Honda. Can Honda fix itself? What do you think needs to be done to turn the ship around?
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